Where are you hiding? No I don’t want this – that’s not right either! Aha, down there in the depths of the interconnected network I’ve finally found it.
The internet is an unimaginably vast network. No one would have a hope of finding anything if we did not have the unbelievable power of search engines like Google. The first thing many people do when they surf the internet is to go to a search engine. Just think about your choice of homepage? However, will this always be the case?
Non virtual searching is much harder work
I imagine an internet where there is no need to search, per se. Sure one will have to tell the computer what they are looking for, however one will not have to go through pages upon pages of irrelevant material. What they want will just be there. Sounds great yes? So how on earth will this be possible?
This will be possible simply because of social networks. If your friends like something, there is more chance that you will like it too. This is why we have certain friends; because we all like doing similar things. This principle works for search too. Take for example that you’re looking for a plumber. You tell the computer this and it tells you that your friend has just used a plumber and has written a testimonial saying that their service was great. Do you need to look any further?
The phrase “choose your friends carefully” has never been so important. Not having the ‘right’ friends could mean you become lost in the extensive internet network and unable to find anything useful!